How to Name Your Membership Tiers

How to Name Your Membership Tiers

As a creator, you are always on the lookout for ways to monetize your content and grow your audience. One of the best ways to do so is by offering a paid membership option to your followers. 

With a paid membership, you can offer exclusive content, perks, and rewards to your most dedicated fans, providing them with a sense of community and a connection with you that they can’t get anywhere else.

So, how do you get started with creating a paid membership? 

One of the steps is to name your membership tiers. This is an essential aspect of your paid membership strategy because it helps define the benefits and perks you will offer to your members.

Here is a guide on naming your membership tiers and some membership tier name ideas to help you get started.

Keep it simple

When naming your membership tiers, keep it simple and easy to understand. Avoid using technical jargon or confusing terms.

Consider incorporating your brand personality and values into your tier names. For instance, if you have a fun and quirky brand, you can opt for quirky and playful names for your membership tiers.

Make it memorable

Your membership tier names should be memorable and easy to remember. This will help your members recall their membership level and the benefits that come with it.

Use alliteration words like: “Silver Surfer” or “Bronze Beauty.”  

Or comparing your membership tiers to real-life experiences that can make them more memorable. For example, “Platinum Passport” or “Gold Ticket.”

Reflect the benefits

The names of your membership tiers should reflect the benefits that they offer. For example, if a tier offers exclusive access to content, you could call it the “VIP Access” tier.

Use a consistent theme

To make it easier for your members to understand the different levels of membership, use a consistent theme for all of your tier names. 

For example, you could use musical terms, like “Solo,” “Duet,” and “Orchestra.”

Some membership tier name ideas

It could be just the creative spark you need to elevate your membership tier names from good to great.

Have you ever considered looking into how other successful brands& creators have named their tiers? It’s a fantastic opportunity to gather ideas and see how other creators approach the challenge of naming their tiers.

To inspire you, let’s take a closer look at classic examples from well-known brands and successful membership and subscription sites.

Straightforward, functional tier names

Simplicity is often the key to success, especially when it comes to naming your membership tiers.

A tried and true example of this is the use of basic, premium/pro, and elite. These names are easy to understand and communicate the differences between each tier.

Another option is to use easily recognizable divisions such as bronze, silver, and gold. Or a playful twist like the classic Pokemon game, ruby, sapphire, and diamond.

Let’s look at how Content Creator Cedito Walker named his membership tiers:

Membership tier name

Shopify also takes simple names:

Creative membership tier names 

Stepping outside of the box and getting creative with your tier names can be a risk, but it can also be a big win if it aligns with your brand personality and resonates with your audience.

Let’s have a look at TradersFly‘s membership names:

And business coach Ali Campbell‘s membership program names:

Just remember, your tier names should still communicate the benefits and value that each membership level offers. 

So, when considering out-there names, make sure they still serve a purpose and align with your brand.

Time to start your membership 

A paid membership is a great way for creators to monetize their content and grow their audience.  

Linkr Posts is the ultimate solution for creators looking to monetize their content and build a thriving paid membership community.

With this innovative platform, you can publish exclusive content and earn a recurring monthly income with ease. Whether you’re a blogger, vlogger, podcaster, or social media influencer, Linkr Posts makes it simple to turn your passion into a profitable business.

Start earning today and join the many successful creators already using Linkr Posts!

I am an experienced professional with over 10 years of expertise in social media, influencer marketing, SEO content development, and e-commerce. I have a strong background in managing and executing successful campaigns for a variety of clients and am skilled at leveraging social media platforms and influencer partnerships to drive brand awareness and engagement.

    1 Comment

  1. Jacques
    February 24, 2023

    Hi, I read your new stuff daily. Your story-telling style is witty, keep up the good work!
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