Best link in bio tools

13 Best Paid/Free Link in Bio Tools for TikTok, Instagram, etc

Social media bio allows only one link to be added, which is a big limitation for businesses, influencers, and creators because usually, they have multiple links to share. Link in bio tools like Linkr bio page can solve this problem perfectly by creating a landing page to include all your links.

Adding the page link to the bio section of your social media profile is OK. It proves that a link in bio tool can be a valuable addition to your social media strategy, helping you drive more traffic, engage your followers, and achieve your business goals.

Keep reading the article to learn more details and pick one from the top 13 link in bio tools in 2023.

What does link in bio mean? How do link in bio tools work?

A link in bio refers to the clickable link included in your social media profile, typically on Instagram, TikTok or Twitter, which is usually located in the bio section of the social media profile.

TikTok link in bio

How do link in bio tools work? Here we take the Instagram link in bio as an example.

If you want to promote a new blog post, product, or service on Instagram, you can include a call-to-action in your IG post directing followers to click the link in your bio for more information. By including a link in your bio, you can direct your followers to specific websites or pages you want them to visit.

However, social media like Instagram only allows one clickable link in the bio section, which can be limiting for businesses, creators or influencers who want to share multiple links.

To address this, there are various link in bio tools available that allow users to create a landing page with multiple clickable links. These tools can be customized with branded designs, and the links can be updated as needed.

Why use link in bio tools?

Link in bio tools are becoming increasingly popular among social media users, especially for businesses, creators, and influencers who want to drive traffic to their websites, product pages or other online content. Some of the benefits of using link in bio tools include:

Increased traffic

By using a link in bio tool, you can include multiple links in one place, allowing your followers to easily access your website, online store, product pages, etc. This can increase the likelihood of them clicking on the links and driving more traffic to your online assets.

Increased sales

If you’re a business, bio link tools can be a powerful tool for driving sales. By linking to your online store or specific product pages, you can make it easier for your followers to purchase your products and increase your revenue.

Increased sales

Improved user experience

Link in bio tools make it easy for your followers to find and access the content they’re interested in, without having to navigate through multiple pages or platforms. This can improve the user experience and make it more likely that they will engage with your brand in the future.

Enhanced analytics

Many link in bio tools provide detailed analytics that allow you to track clicks, engagement, and other metrics related to your links. This can help you better understand your audience and optimize your social media strategy to drive more traffic and engagement.

What are the best link in bio tools/apps?

When choosing a tool, it’s important to consider factors such as pricing, features, and ease of use, in order to find the one that best fits your needs. Here we collect the top 13 link in bio tools/apps for you to choose from.

1. Linkr Link in Bio

Linkr bio tool allows you to create a clickable landing page that houses all your links in one place. This way, you can direct your followers to other social accounts, websites, online stores, or product pages. As a result, you can maximize your social media presence and increase the possibility of generating revenue.

Linkr Link in Bio

Some of the key features of Linkr bio include:

  • Unlimited links — Offer access to your websites, blogs, artworks, online shops, product pages, etc.
  • Integrations — Integrates with Instagram, TikTok, YouTube, Twitter, etc.
  • Social media feed embedding — Embed social media feeds, including TikTok profile, YouTube video, Spotify playlist, Twitch streaming, etc.
  • Membership & creator store — You can start memberships for your fans and run a creator store on Linkr for free.
  • Support Me — Add a Support Me button to receive love and financial support from fans.
  • Customized page — Change background colors, fonts, and images, switch theme templates and blocks, etc.
  • Customized URL — The URL of your Linkr bio page is customizable.
  • QR code — Generate your Linkr QR Code to drive offline traffic.
  • Mobile apps for iOS and Android — Besides the web-based link in bio website, Linkr offers mobile apps for iOS and Android.
  • 200+ Pro features — Linkr offers a Pro plan with 10 Linkr bio pages, 180+ premium themes, 1000+ customizable styles, personal brand logo display, link scheduling, data analytics, Mailchimp, Contact Form, and Page SEO.
  • Upgrade to the Pro plan anytime — If you billed annually, you pay $2.99/month.

Linkr is free to use to create a link in bio page. The pro plan costs only $2.99 per month, which turns out to be very cost-effective. More importantly, Linkr allows you to offer membership services for your fans and start a creator store for free!

Overall, Linkr is an all-in-one monetization platform, worth a try!

2. Koji

Koji is an ecommerce platform tailor-made for social media sellers. You can create a link in bio page with Koji and share the Koji link everywhere.


Here’s what you can get with Koji:

  • Customizable link in bio pages
  • Hundreds of free templates
  • User data analytics.
  • Integrates with Stripe for payments

Koji is free to use to create a link in bio page. However, because many creators make money through this platform, Koji charges a transaction fee.

3. Beacons

Beacons enables you to build your customized link in bio website. It works as your homebase on the internet that integrates all your existing channels and offerings.

The Beacons link in bio page is free to use, covering the below features:

  • Add unlimited links
  • Customize your links blocks with headers, descriptions, images, collapsible blocks, carousels, etc.
  • Embed music, videos, images, animations, GIFs, docs, files, and more on your page to highlight new releases or products for sale.
  • Set up a store and link directly to your digital items.
  • Accept tips or donations for your work from followers.
  • Collect emails
  • Custom domain

The Pro plan for entrepreneurs charges $7/month and more, offering you 0% platform sales fees, custom marketing features, and custom domains.


Campsite is a link in bio tool that focuses on helping you convert followers into customers. It allows you to create a landing page with clickable links to your various products, services, or other offerings.

Some key features of free version include:

  • Unlimited links
  • Archive and restore links
  • QR code
  • Social media feed embedding including YouTube, Twitch, Vimeo, Facebook videos and Spotify.
  • Image grid based on your latest Instagram posts.
  • Pre-made themes or theme customization to reflect your brand.
  • Web and mobile compatible.

You can upgrade to the Pro plan for $7/month for opt-in forms, background image customization, link scheduling, SEO settings, data analytics, MailChimp, etc.

5. Lnk.Bio

Lnk.Bio is a bio link tool that allows you to create a landing page to house all your social media profiles and important links.


With the free plan, you can:

  • Get 3 URL domain options for your bio page.
  • Add unlimited links and update your bio link page as often as you want.
  • Customize your bio page.
  • Add a donation box to receive support from fans.
  • Embed music, podcasts, and videos.
  • Add a map.
  • Get an account that is web and mobile compatible.

Link.Bio has a Pro plan that charges $24.99 (pay annually) and offers more advanced features, including a built-in shop to sell merch, schedule links, Link.Bio logo removal, data tracking on user clicks and views, SEO settings, contact form, and MailChimp.

6. ContactInBio

ContactInBio allows you to connect all your links and social media profiles on one page and helps you convert followers into customers.


With a free plan, you can get access to:

  • Add multiple links
  • 7 free themes
  • Complete customization of your text, links, and buttons
  • Contact form
  • Page Visitors Analytics

The paid plan is available at $4.55/month for businesses and $18.2/month for agencies. With the paid plan, you get additional features like multiple accounts management, MailChimp integration, ContactInBio logo removal, link thumbnails, video/image uploading, etc.

7. Milkshake

Milkshake works as free link in bio app that lets you build a mini website where your followers can connect with all of your offers, such as your brand’s content and products.


With the Milkshake app, you can:

  • Create a free link in bio website.
  • Share your mini website to your Instagram Stories.
  • Customize site pages and themes depending on your needs.
  • Access analytics and insights.

8. LinkFolio

LinkFolio is a link in bio tool that can help you create unique biolink pages and get proper analytics of your visitors.


LinkFolio offers:

  • Unlimited and customizable biolink pages
  • Unlimited custom domains
  • Unlimited shorted links
  • Built-in analytics
  • Cross-linking to other social media platform accounts

LinkFolio is available for free along with three paid plans, starting with its Basic plan for $5/month and ranging to the Business plan for $50/month.

9. Linktree

Linktree enables you to optimize your landing pages by utilizing links to direct your audience to the websites you wish to promote, such as your social media profiles, blog, online store, and other relevant destinations.


With the free plan, you can:

  • Add unlimited links.
  • Add a contact form to collect visitor names, emails, phone numbers, etc.
  • Offer a community to turn visitors into members.
  • Embed social media feeds.
  • Customize background colors, themes, link thumbnails and icons, data analytics, etc.

You can upgrade to the Pro plan for $9 a month for more features like animation, link scheduling, customized button fonts, colors and shapes, SEO settings, and Mailchimp connection.

10. Link in Profile

Link in Profile differs a little from other link in bio tools in that it lets you add links to Instagram images and direct followers to your website, store, or anywhere you want them to go.

Link in Profile

Link in Profile goes for $9.99/month with a 30-day free trial at no risk. Some of the features include:

  • A dedicated landing page
  • Enabled commerce links for Amazon, Etsy, shop pages, or affiliate links
  • Stats and analytics

11. Feedlink

Feedlink is a bio link website to integrate all your important links and auto-sync your Instagram or TikTok posts. However, the embedding of Instagram and TikTok is only allowed in Feedlink Pro and Business plan.


Here is what you can get with Feedlink Free:

  • 1 biolink page
  • Unlimited links
  • Customization
  • Templates
  • AMP version
  • Social media newsletter
  • Email block
  • Advanced analytics

To embed IG and TikTok feeds to your link in bio page, you can upgrade to its Pro plan for $3/month and the Business plan for $9/month.

12. Shed Link

Shed Link is an Instagram link in bio tool that focuses on making the most of your Instagram profile. You can add links to multiple destinations like blog posts, newsletter signups, or product shopping pages. There is no free plan.

Shed Link

The Basic plan charges $21/month and features:

  • Unlimited links to blog posts, newsletter signups, or product shopping pages
  • Bio page customization
  • Integrated with Facebook Pixel and Google Analytics

13. is a link in bio tool that helps creators, influencers, and businesses convert followers into customers. This is achieved by directing social media followers to websites, blog posts, online shops, etc.

The Gold plan for $12/month provides better features, including the ability to:

  • Customize profile card
  • Analyze user data
  • Remove the Friends of Tap Bio Card

I am an experienced professional with over 10 years of expertise in social media, influencer marketing, SEO content development, and e-commerce. I have a strong background in managing and executing successful campaigns for a variety of clients and am skilled at leveraging social media platforms and influencer partnerships to drive brand awareness and engagement.

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